The business description is an aspect of your business plan that combines the key details of your company, such as what it does and what makes it unique. It provides interested parties with an overview of your business idea’s scope and can span from just a few paragraphs to several pages in length, depending on the plan’s complexity Jun 12, · You might have trouble describing your business in one sentence or find yourself at a loss for words when writing a company description. Knowing how to write a company description for a business plan helps you communicate with lenders, investors, employees, and potential customers. How to write a company description for a business planEstimated Reading Time: 7 mins May 04, · The company summary in a business plan—also known as the company description or overview—is a high-level look at what you are as a company and how all the elements of the business fit together. An effective company summary should give readers, such as potential investors, a quick and easy way to understand your business, its products and
Company Description Example Business Plan
Here's an example using our fictional company called Terra Engineering. The company description is used to give your reader an understanding of what it is you do. Terra Engineering is a new company that will provide high quality technical and environmental engineering services to it's clients.
Terra Engineering is scheduled to begin operations on July 16, Terra Engineering will be a partnership, owned and operated by Norm Johnson and Rupert Smith. Johnson and Mr.
Smith both have left their respective jobs in order to specialize in environmental engineering consulting to small and medium sized businesses. Mr Johnson's previous employment was with Randolf and Associates acting as an environmental engineer. Smith's previous employment was with Barnard and Barry Environmental acting as chief environmental engineer.
Terra Engineering will target small to medium sized companies and government organizations within the Southern part of Michigan including Detroit and surrounding areas.
Terra Engineering will seek major contracts with medium sized firms. Those contracts will be served with the assistance of strategic alliances, both with other engineering companies such as Randolf and Associates and Barnard and Barry Environmental letters of support attached in Appendix C as well as other professional groups. This will give the company the flexibility it needs to successfully secure and complete projects with varying elements.
By using existing contracts and joint ventures with other consulting firms, Terra Engineering is in a position to corner the on-site assessments market in Southern Michigan. By year 3, Terra Engineering will expand to other markets such as Southern Ontario, Canada. The market for on-site environmental assessments has continued to be under serviced in both, Southern Michigan and Southwestern Ontario, Canada. Smith have both recognized that there is a high demand for these services as well as a shortage in supply.
Through their extensive contacts, they have determined that most environmental consultants don't have example of a company description in business plan capacity to carry out such activities and as such, don't offer this kind of service. Therefore, Terra Engineering has initially set the stages as a possible “Go-To” company for other professional engineering groups that don't have this capacity. The office space is leased and will accommodate the necessary office equipment such as computers, fax machine, photo copier and other engineering equipment.
There is a copy of the office lease in Appendix C. Become a leader in on-site environmental assessments by providing our clients with a solid service that saves them both time and money.
Alright, this company description is ok. It provides our reader with pertinent company information such as:. This product description is ok but you could probably do better. Give it a shot and remember to keep your reader in mind. Take a look at these sample business plans for a comprehensive look at what a business plan should look like in its entirety, example of a company description in business plan. Also, if you need an online strategy for your business, I do offer strategic internet marketing plans.
See Company Description Example 2. Business Letters Getting a Small Business Loan Business Ideas. Remember, example of a company description in business plan, when completing your executive summary, stick to the facts, get to the point, and keep the fluff out! Your summary shouldn't be any longer than a page and a half long.
Copyright © Business Plans Guide This site accepts advertising and compensation for some of the mentioned products. Such compensation does not influence the recommendations made. We always provide our honest experiences, recommendations, beliefs and findings.
About Disclaimer Privacy Policy. Home Company Description Example. Table of Contents Definition Components Importance Forecasting vs, example of a company description in business plan. Planning What Operation Plans Cover Reviewers Thoughts Operational Planning Terms Free eBooks. The Company Description Example Should Distill the Basics of the Business Plan Into One Simple, Clear and Easy to Understand Statement. Company Description Examples PDF Download Jeff Grill Business Plans Guide.
Sample Company Profile PDF Download Jeff Grill Business Plans Guide. Editor and Publisher: Jeff Grill. Homepage Plan Outlines Plan Example of a company description in business plan Plan Samples Plan Writers Business Loans Copyright © Business Plans Guide This site accepts advertising and compensation for some of the mentioned products.
Business Plan Company Description - Section
, time: 2:04An Example of the Company Summary in a Business Plan
The Company Description Example Should Distill the Basics of the Business Plan Into One Simple, Clear and Easy to Understand Statement. Sample Company Description Terra Engineering is a new company that will provide high quality technical and environmental engineering services to it's clients An Example of the Company Summary in a Business Plan. Company (1 days ago) The company summary in a business plan—also known as the company description or overview—is a high-level look at what you are as a company and how all the elements of the business fit together. An effective company summary should give readers, such as potential Apr 28, · The company description section of your business plan is typically the second section, coming after the executive summary. 1 The company description outlines vital details about your company, such as where you are located, how large the company is, what you do, and what you hope to accomplish. 2 . The company description of your business
No comments:
Post a Comment